The most important concepts that underpin the strategy of effective marketing communications are identified and explained. ( 3864 views) by L. Wrightsman, J. Powers - Hughes Marketing Solutions, 2013 The authors give 31 marketing tips to start New Year successfully.
The New Year calls for new resolutions and goals. This book gives 31 marketing tips for beginners and will help jumpstart marketing your business for the new year. ( 3189 views) by Robert W. Palmatier - Marketing Science Institute, 2008 Explores the theoretical underpinnings of relationship marketing and offers insight into important managerial issues: understanding the financial impact of relationship marketing, building and maintaining strong relationships, and more. ( 4041 views) by Seymour Fine - Project Gutenberg, 1981 An idea is taken for granted in the scheme of things. Someone exclaims, 'I've got an idea!'